Brand Strategy & Identity
A strong brand begins with clarity. At Medium Ink & Company, we help organizations define the visual and strategic foundation of their brand so they can communicate their work with confidence and consistency.
Whether you’re launching something new or refining an existing brand, we guide you through the process of developing a brand identity that reflects your mission and resonates with your audience.
BUILDING BRANDS WITH PURPOSE
Your brand is often the first impression people have of your organization. A thoughtful brand identity helps establish credibility, build recognition, and communicate the values behind your work.
Our brand identity services are designed for organizations and entrepreneurs who want a cohesive visual presence that aligns with their mission and goals.
WHAT’S INCLUDED
Brand identity development may include:
• Logo design and visual identity systems
• Color palette and typography selection
• Brand guidelines for consistent usage
• Brand messaging and positioning
• Media kits and brand decks
Every project is approached thoughtfully to ensure your brand feels authentic, clear, and aligned with the work you do.
OUR APPROACH
Our process begins with understanding your organization and the story behind your work. From there, we explore visual direction, develop identity concepts, and refine the elements that will shape how your brand appears across platforms.
The result is a brand identity that feels intentional, professional, and ready to support your organization as it grows.
OUR APPROACH
Our process begins with understanding your organization and the story behind your work. From there, we explore visual direction, develop identity concepts, and refine the elements that will shape how your brand appears across platforms.
The result is a brand identity that feels intentional, professional, and ready to support your organization as it grows.
Brand Identity (Logo Design)
Building a strong brand is more than just a concept or design. It's about translating your brand strategy into a visual representation that resonates with your ideal clients.
Our signature one-concept method ensures that we create high-end, purpose-driven brands with personality and strategy at the core. We understand that your brand is personal and meaningful to your entrepreneurial journey, and we aim to create an authentic brand experience that attracts and connects with your audience. It's not just about a pretty logo but about building a brand that truly represents your values and vision.
Website Design & Build
It's time to bring it all to life! Your website is not just a mere digital stapling of a few pages together. It's your online storefront that's strategically designed to sell your business even while you're asleep.
Through our strategy-led framework, we specialize in creating contemporary, captivating, and conversion-driven website experiences that resonate and engage with your audience, transforming them from mere visitors to valuable inquiries. It's time to have a digital home that you're completely enamored with.
Brand Photography
Elevate your brand's image with our professional Brand Photography service. We understand that compelling visuals are crucial for connecting with your audience and conveying the essence of your entrepreneurial spirit. Our service is more than capturing moments; it's about crafting a visual narrative that aligns with your values and vision.
Are you ready to bring your brand's story to life through photography? Our all-inclusive package ensures that every aspect of your photoshoot is meticulously planned and executed to perfection. Here's what we offer:
Social Media
Designed to give you a robust start in the digital world. This package includes a full 60 days of dynamic social media coverage, ensuring your brand makes a powerful and lasting impression right from the start. Our dedicated team will curate engaging content, craft compelling narratives, and implement strategic posting schedules across your key social platforms.
With this tailored support, you'll establish a strong online presence, connect with your target audience, and set the stage for long-term success.
Public Relations
Amplify your brand's presence with our expert Public Relations, Communications, and Media services. Recognizing the power of engaging narratives, we specialize in not just sharing your message but shaping the way your audience perceives your entrepreneurial journey. Our approach goes beyond mere messaging; it's about weaving a compelling tale that resonates with your core values and vision.
Are you prepared to transform your brand's narrative into impactful media content? Our comprehensive package guarantees meticulous attention to detail, ensuring each aspect of your communication strategy is executed with precision and finesse.
Deliverables:
BRAND IDENTITY
Branding Consultation
Mood Board & Brand Style Guide
Logo & Sub Logo Design
Color Palette
Customized Slogan
WEBSITE DESIGN
Content Questionnaire
Website Strategy
Up to 6-8 Pages
SEO Optimization
Keepsake Training Video
BRANDING
2 Branding Sessions
Story Development
Brand Photography
Branded Deliverables
3 Launch Graphics
SOCIAL MEDIA
Social Media Management
Content Creation
Hashtags & Keywords
Analytics and Reporting
Social Media Training Session
PUBLIC RELATIONS
Media Kits
Media Relations & Placement
Community Relations
Event Planning & Management
Sponsorship and Partnership Opportunities
TIER 1 INVESTMENT: $15,000 +
TIMELINE: 30 - 45 DAYS!
Additional add-ons can be customized to fit your needs at a premium. We offer flexible payment plans and deposit options to make things easier for you and to build a strong foundation of trust. Click below to book your consultation.
* Additional tiers are available upon request.
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Medium Ink Creative Agency not only revamped my website but also added services like email automation and invoicing, making it one of my best agency experiences. I highly recommend them for anyone looking to rebrand and enhance their business.
Lameka Ivy | Ivy Mediation and Consulting
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HIGHLY RECOMMEND!!! From start to finish, Tenia and her team assisted me every step of the way. The communication, details of their work and professionalism were all top notch. Growing a business can be scary, but, when you have a company like Medium Ink, they make the process seamless. Thanks again!!
Terriance White | Bodyworx
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Medium Ink company is top notch. I was beyond satisfied with my company’s website. I’ve used medium ink twice for my website amongst other things. You will not be disappointed using this absolutely professional company.
Sherilline Phillips | Jeps Premium Hair Oil
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This firm is AMAZING! They were able to take our concept for a website redesign and took it to a whole new level! We are currently a lifelong customer and will continue to use their services.
Brandon Thomas | Guilt Free Pastries
